Let’s say, you have a local business that is temporarily closing due to COVID-19 or changing the hours of operation or maybe there are some extra services you are providing for the community. How can you quickly inform about it to Google users and show such updates on your Business Profile on Google Search and Maps?Continue reading “How to Create COVID-19 post with Google My Business”
If you were planning an event and the new government guidelines for large indoor/outdoor gatherings (in order to reduce the transmission of coronavirus COVID-19) have got you worried, then Google is here to help you.
In case your event is being canceled, postponed, rescheduled or being moved to an online-only format and you want to inform about your event updates to Google and thereby it’s search engine users, it is recommended that you follow the below guidelines to provide the most accurate information.Continue reading “COVID-19/Coronavirus Impact on Events – Using Structured Data for Canceled, Postponed, Rescheduled Events, or Event Moved to an Online-Only Format”
A brief History of PageRank
PageRank was the first core algorithm in Google Search and is named after Larry Page (co-founder of Google). PageRank aims at estimating the importance of a webpage on the basis of number and quality of links it receives. In short it is a link analysis algorithm.Continue reading “PageRank: The In-depth Explanation”
FAQ or Frequently Asked Questions is a common page found on most websites. As the name implies it provides answers to frequently asked questions by customers, prospects and other website users.
What makes it different from other pages of your website is its tone and ability to handle common concerns. But FAQ pages are often neglected by webmasters and business owners.Continue reading “FAQ page best practices | What is FAQ? | FAQ tips”
Google always had the intuition that “speed matters” on the Internet. In June 2009 they made practical experiments and provided accurate figures demonstrating how slowing down the search results page by 100 to 400 milliseconds had a measurable impact on the number of searches per user of -0.2% to -0.6% (averaged over four or six weeks depending on the experiment).Continue reading “Site Speed – How and When it became a ranking signal in Google”