How to Create COVID-19 post with Google My Business

Let’s say, you have a local business that is temporarily closing due to COVID-19 or changing the hours of operation or maybe there are some extra services you are providing for the community. How can you quickly inform about it to Google users and show such updates on your Business Profile on Google Search and Maps?

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COVID-19: Structured Data for Special Announcements

COVID-19 has led to an increase in urgent announcements through various websites. These websites could be representing health organizations, schools, companies, events, governments, shopping centers, grocery stores, pharmacies, healthcare providers, community groups, police and many other organizations (both big and small).

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COVID-19/Coronavirus Impact on Events – Using Structured Data for Canceled, Postponed, Rescheduled Events, or Event Moved to an Online-Only Format

COVID-19-event-structured-data

If you were planning an event and the new government guidelines for large indoor/outdoor gatherings (in order to reduce the transmission of coronavirus COVID-19) have got you worried, then Google is here to help you.

In case your event is being canceled, postponed, rescheduled or being moved to an online-only format and you want to inform about your event updates to Google and thereby it’s search engine users, it is recommended that you follow the below guidelines to provide the most accurate information.

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Site Speed – How and When it became a ranking signal in Google

Google always had the intuition that “speed matters” on the Internet. In June 2009 they made practical experiments and provided accurate figures demonstrating how slowing down the search results page by 100 to 400 milliseconds had a measurable impact on the number of searches per user of -0.2% to -0.6% (averaged over four or six weeks depending on the experiment).

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